The InformationWeek Conference Begins Monday!

Co-located with Interop

May 2 - 3, 2016 | Four Seasons, Las Vegas

InformationWeek Elite 100 Conference Scheduler

View the Conference Program

Use this scheduler to get an overview of the conference agenda or to learn more about all of our sessions, events and speakers.

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  • From Data to Insights: How to Kickstart a Digital Marketing Strategy

    Chris Huff  |  Vice President of Consumer Application Development, The Weather Company
    Kim Felix  |  Vice President of Transportation Technologies, UPS
    Brian Hoover  |  Business Analytics Specialist, Splunk
    Location:  Four Seasons Ballroom
    Session Type: Session
    Pass Type: Elite 100, InformationWeek Conference Pass - Get your pass now!
    Vault Recording: TBD

    If there is one business discipline these days that demands collaboration between the CIO and the business unit, it's marketing. And specifically, how a company turns machine data into actionable insights that can be the foundation of a digital marketing campaign. Leaders in digital marketing technology demonstrate how IT and marketing are revising their roles and rethinking the way technology and marketing co-exist.



     
     

    The 23rd Annual Event for Business Technology Leaders